Portfolio of Christoph Hofbauer


Daikin Augmented Reality

Daikin Augmented Reality

Originally from Japan, Daikin is one of the leading global companies shaping the future of heating, cooling, ventilation, and refrigeration systems.

The problem:
Climate control solutions are typically hidden behind walls or are placed covered on roofs and in utility rooms. Furthermore their technical functionality is often complex and difficult to understand by the average user.

The solution:
To make the invisible visible and to show the full potential of Daikin solutions we designed a state-of-the-art Augmented Reality user experience.

Your Daikin World – Showroom

Together with Neonred (overall showroom concept), Polycular (AR), EatmyDear (3D), Alphacam (3D printing) and the wonderful Vivien Schreiber, we teamed up and created an interactive showroom experience on 1000 m² – with every gadget tech-fans always dreamed of.
We developed an Augmented Reality application together with several 3D printed buildings to show Daikin´s signature technologies. Our AR experience helps to simplify the quite complex processes behind and to show in an easy way all the benefits and functions of Daikin products.

By walking through the several industry scenarios – Hotel, Residential, Retail & Office – users can enjoy the AR via iPads. Furthermore several large-scale touchscreens offer additional video content in form of 2D and 3D animations to complete the picture.



3D printing, Advertising, Animation, AR, Augmented Reality, Branding