MINI Pop-up Space
[vc_row][vc_column][vc_column_text]Nice project realized by Neonred (architectural design & production), wild (augmented reality), Eatmydear (3D) and me (digital cube & augmented reality concept). SETTING: 70% of MINI Europe´s target group is based in urban regions. And in these urban regions the possible customers can be found in clearly identifiable districts & hotspots. To push the brand presence in...